Current Partnering: Glossary of dealmaking terms

Subscribe to the monthly CurrentPartnering newsletter

Glossary

Co-marketing

Last updated 10 December 2007

Description

Two or more companies sell the same drug under different trademarks.

A co-marketing agreement allows two or more biopharmaceutical companies to market a drug under at least two different and distinct brand trademarks in any particular country.

Examples

None

See Also

Co-promotion

Dealmakers eNewsletter

July issue now available


Scorecard Index

scorecardside

Deal term reports

The information you provide is excellent and we look forward to doing more business with you in the future

...You have published very timely and interesting materials.... I am excited.... It is an excellent publication and pretty well up to date...

clickable1

clickable7

clickable15

clickable14

clickable13

clickable2

clickable12

clickable

clickable11

clickable10

clickable5

clickable9

clickable8

clickable6

clickable4


CurrentPartnering Reports

The latest reports on best practise for dealmakers available from CurrentPartnering


Contact us

Email now

or call us:

+44 7896 656732

Contribute

CurrentPartnering is always seeking new contributions or updates to the glossary. Contact us now.