Co-marketing is where two or more pharmaceutical companies sell the same drug under different trademarks.
Two or more companies sell the same drug under different trademarks.Report: Co-promotion and Co-marketing Partnering Terms and Agreements
Co-marketing is where two or more pharmaceutical companies sell the same drug under different trademarks.
A co-marketing agreement allows two or more biopharmaceutical companies to market a drug under at least two different and distinct brand trademarks in any particular country.
Report: Co-promotion and Co-marketing Partnering Terms and Agreements
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Report: Co-promotion and Co-marketing Partnering Terms and Agreements
See also: Co-promotion definition
